May 16, 2012 12:26 PM by Andy Koen

Colorado to receive share of $45 million Shape-ups settlement

Skechers USA, Inc. settled a multi-state lawsuit over alleged deceptive trade practices regarding the health-related claims made by the company in the marketing its "Shape-ups" and "Tone-ups" shoes.

Colorado Attorney General John Suthers announced Wednesday that the state would receive a share of the $45 million dollar settlement.

According to the complaint, Skechers could not substantiate the health benefits claimed in their advertisements with scientific evidence. The company did not admit wrongdoing, but agreed to support future advertisements with scientific evidence.

The 45 participating states will each receive a portion of a $5 million fund set aside to support future consumer protection actions.

The remaining $40 million will be given to consumers via the Federal Trade Commission.
Customers who purchased the shoes can expect to receive approximately $20 for each pair purchased.

Claim can be filed online at or by call toll-free 866-325-4186.


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