State

Oct 24, 2013 12:41 AM by Kirsten Boyd

Estes Park businesses launch online mall after flood

When flood waters cut through Estes Park on Sept. 12, they also destroyed US 34 from Estes Park to Loveland and US 36 from Estes Park to Lyons. In doing so, it made it difficult for tourists and shoppers to travel to Estes Park during months retailers traditionally expect strong sales.

September is the second biggest month for retailers in Estes Park trailing only July. October is the fourth strongest month for sales.

Estes Park did sustain damage from the flooding, but most of the businesses were cleaned up and reopened within six days. They are now restocked and ready for business but haven't seen the shoppers return in big numbers.

It is estimated the loss in sales for retailers in Estes Park will reach $1.5 million as a result of the flood.

Rather than sit back and wait for the roads to be reopened, merchants in Estes Park have banded together to create a virtual online shopping mall. The products of 17 stores in Estes Park are now being sold on http://shopestesparkcolorado.com/.

Merchants are asking shoppers to support businesses in Estes Park by purchasing at least one item. Their goal is simply to give businesses in Estes Park a chance at surviving the winter.

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